Scarlett Poppies

Scarlett Poppies is a Dubai-based resort and ready-to-wear womenswear brand that effortlessly blends clean Scandinavian design with traditional Indian textile craftsmanship. Founded in 2019 by Swedish-born designer and Creative Director Linda Augustsson, the brand is celebrated for its unique fusion of Nordic clarity, minimalist silhouettes, and intricate, artisanal details like hand-embroidery, crochet, and beadwork.With a deep commitment to preserving heritage techniques and supporting fair production, Scarlett Poppies partners closely with skilled generational artisans and tailors in India. Every collection prioritises sustainability and comfort, utilising breathable, natural fabrics such as organic cotton, linen, silk, and eco-viscose.